So did summer seem to fly by a little faster this year? What ever happened to the three month break we enjoyed as kids? Out in June…Back in September? Beach time, vacations, long lazy days to chill and recharge? What’s that you say? We’re not kids anymore? Oh well… At least I still feel like […]
Legends. Decades of success. Thousands of hours of content. Studios unto themselves. All descriptors for Dick Wolf and Chuck Lorre, two men who took the stage at the Beverly Hilton on December 14, 2015 for a freewheeling discussion with veteran executive Warren Littlefield. Littlefield opened by saying that “our theme is ‘then and now’ […]
On Wednesday, December 9th 2015, young industry professionals flocked from all parts of town to attend one of Hollywood’s most epic holiday parties, JHRTS LA’s 13th Annual “Let it Glow” Holiday Party. With tremendous support and sponsorships from over 25 entertainment companies, including top sponsors Gersh and Netflix, JHRTS welcomed over 500 attendees of all […]
Stephen J. Davis is executive vice president and chief content officer for Hasbro and an HRTS Board member. I recently had a chance to interview Stephen to discuss brand building, wall dropping and time bending.
Advertising has always been the backbone of the television business model, enabling networks to deliver great programming for free and providing high value to viewers and advertisers alike. With all the digital options, television still remains the most powerful medium for brands to tell their story. But historically, Networks have not scrutinized the quality of […]